This project was to create an advertising campaign for Winnipeg Festival with theme graphics. The use of dynamic illustrations, colors, and angles gives a fun, exciting tone to the audience. One of the big challenges of making theme graphics is that there are myriads of events and attractions that are involved. Therefore I chose four main events from the festival and develop illustrations to represent different events such as food truck wars, 10&10 Race and live performances. The use of different textures such as watercolor, oil pastel and grain adds more fun to the ad.